Sugar Paws

Project Overview

Sugar Paws is a UAE-based pet grooming service that offers gentle and personalized care for pets. The client needed a modern website redesign to better showcase their services and improve customer engagement. Devnovate was brought in to refresh the user experience and implement features like appointment booking, a gallery, and a blog — giving pet owners an easy and delightful way to connect.

The challenges of project

The existing website lacked modern aesthetics, proper structure, and essential features to support business growth. There was no booking functionality, the layout felt outdated, and users had a hard time finding key information like service areas or pricing. The challenge was to turn this underperforming website into a clean, functional, and friendly platform that pet owners could trust.

The Solution

We redesigned the entire site with a pet-friendly, modern UI — incorporating soft visuals, easy navigation, and mobile responsiveness. A booking form was added to streamline appointments, along with a gallery to showcase grooming transformations. We also integrated a blog and newsletter signup to support content marketing, SEO, and client retention.

Key Deliverables

      • Full website redesign using WordPress
      • Booking functionality for service appointments
      • Before & after image gallery for visual credibility
      • Custom contact forms and email newsletter integration
      • Blog setup to support SEO and content strategy
      • Fully responsive and optimized for mobile users

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